• ISBN13: 9780470438992
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.

Product Description
Praise for Professional Services Marketing “This book is that rare thing: simultaneously wise, practical, readily accessible, and data-driven. A necessary addition to your reading.”
—David Maister, author of Managing the Professional Service Firm “Professional Services Marketing will certainly become the bible of the field in short order! Without a doubt, the most useful compendium of marketing insight for the practicing professi… More >>

Price: $16.19
Rating: 4.5 (15 reviews)

Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success

If you are a Real Estate Professional or Mortgage Broker/Loan Officer, how has the current housing/mortgage market affected you financially? Are you considering making any short or long term changes in your career? How are you coping with the current economic situation as to how it affects your business? What other lines of work, business or career have you considered? I’ve heard from a lot of professionals in both fields that have, for the time being anyway, “bailed out”…. Thanks!

John C. Venezia, CLU, ChFC, CITRMS